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New York City Subway Augmented Reality →  October 27, 2009

Share I want to highlight a recent application available on the iPhone and iTouch (with WiFi) connection. It is called of all things “New York Subway”. The functionality is clear. It identifies subway stations and some POI locations such as fast food restaurants. Beyond the typical it also has a feature that shoes these features [...]

X Ray Vision for Cars →  October 26, 2009

Share As a kid growing up one of my many fascinations along with millions of other kids, was the idea to have X-Ray vision. EvenĀ  though I knew it would never be possible, I was wrong until today. According to GadgetVenue.com, researchers at Carnagie Mellon have created an application for automobiles that allows the driver [...]

Top 5 Augmented Reality for Shopping →  October 23, 2009

Share As more brands and companies are beginning to discover and develop unique Augmented Reality initiatives I would like to highlight the Top 5 augmented reality use cases for the retail shopping industry. I was recently researching various companies that have begun to leverage AR as another marketing channel. There are certain blogs that have [...]

Transformers Revenge of the Fallen use Augmented Reality →  October 20, 2009

Share The new release of the movie “Transformers – Revenge of the Fallen” will be the first DVD/Blu-ray release by a major motion picture studio to integrate augmented reality with the packaging and overall distribution of the release. In order to activate the augmented reality experience you need the packaging then you need to go [...]



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